Aye Akoda's Blog

June 26, 2018 By Aye Akoda Leave a Comment

Instagram TV: 12 Things Every Marketer Should Know

Want to know how to start with Instagram TV?

Looking for tips and tactics to maximize your own Instagram TV channel?

In this article, you'll learn everything you need to how to implement a robust Instagram TV strategy for your business.

If you are reading this article you probably already heard about Instagram newest feature: IGTV (Instagram TV). If you haven't, well by the time you are done reading this article you will become well-informed than the masses.

What is Instagram TV?

Instagram TV is Instagram's way of contributing to the growing movement of disrupting the traditional TV experience and updating it for a more modern, mobile friendly experience.

Instagram TV is available for anyone using Instagram to create their own IGTV channel, where they can engage more with their followers by sharing long-form videos.

For the being, most accounts can share videos that are 10 minutes long, and up to 1 hour for accounts with larger followings. Instagram claimed that eventually there will be no time limit.

Instagram is now a global community of one billion! -Kevin Systrom, Co-Founder & CEO Click To Tweet

Are you growing your Instagram Tribe?

Now that you know what all the buzz about IGTV, let's learn 12 tips and tactics that you can use to start maximizing this newest Instagram feature.

IGTV: 12 Things Every Marketer Should Know Click To Tweet

Instagram TV: 12 Things Every Marketer Should Know

1. You can use your Instagram TV on mobile and desktop, including uploading from your desktop. How cool!

You can use your IGTV on mobile and desktop, including uploading from your desktop. How cool! Click To Tweet

2. You can also download the separate IGTV app from your App Store, or you can use the Instagram TV icon on the top right corner on your home feed page to view videos.

3. The videos are only vertical/portrait mode.

4. As stated earlier, most accounts can current can upload videos up to 10 minutes long, and big brand partners accounts can upload videos up to 1 hour. Eventually, there will be not limit to the videos length.

5. Within the IGTV, you cannot record videos. You can only upload videos already recorded somewhere else into your Instagram TV channel.

6. Your Instagram videos, Live videos, and Stories are not instantly saved to your Instagram TV channel. You must saved them to your device, then upload them to your Instagram TV.

Your Instagram videos, Live videos, and Stories are not instantly saved to your IGTV channel. You must saved them to your device, then upload them to your IGTV. Click To Tweet

7. There are no checklists or division of video clips on your IGTV channel. Simply all your video clips in one lengthy chain. It will certainly be wise to have a clear function and style for your video clips.

8. Every video can have a title and description, make the best of it

9. Be award that your videos tittle will get cut off around 20-25 characters in the thumbnail on your channel so try to keep your titles short or even descriptive in the beginning.

10. This is my favorite. You can put Clickable Links in the description and anyone can click on that link. This is huge, for marketers.

11. You can use this to drive traffic and conversions. You can include multiple hashtags in your description. Instagram TV with hashtags show up in search results. This is awesome.

You can include multiple hashtags in your description. IGTV with hashtags show up in search results. This is awesome! Click To Tweet

12. Once you upload your Instagram TV video description, you can no longer edit it, therefore make sure you get it right the first time.

As you see, videos marketing is taking constantly growing and there is no sign of it stopping in the near future.

What are your take on this Blog? Feel free to share it with me in the comment session below.

Did This Aid You? If so, don’t forget to leave a comment and share it on Facebook with your Network

Aye Akoda's Online Marketing Blog

Email: aye@ayeakoda.com

P.S.: If You're struggling with Lead generation for Your Business, I recommend You check out this System below:

Uncover the Greatest Secret of the Top Earners to ATTRACT MORE LEADS, Customers, Clients, Sales and Sign-ups in 24 Hours!

GIMME MORE SALES!

If you enjoyed this post on Instagram TV: 12 Things Every Marketer Should Know, Re-Tweet and comment please.

May 25, 2018 By Aye Akoda Leave a Comment

Live Stream: 8 Things You Need To Know Before Starting

Are you considering including Live Stream to your digital marketing strategy

Are you interested in doing Live Stream, but just don't know how to start?

In this vlog, you'll learn how 8 things that will help you jump-start your Live Stream in no time.

The beauty of going live is the tremendous opportunities it opens up to you by getting closer to your audience. You do not need to have a studio, you do not need to learn any video editing software in order to go live. Live stream give you instant exposure to your customer avatar. Watch video below to learn the 8 things you need to know before starting your Live Stream.

Think of live streaming as a window. One that gives your consumers a glimpse into your world and business. - Eleonora Israele @EleonoraIsraele Click To Tweet

PROS & CONS OF LIVE STREAM

Everything has its pros and cons and Live Stream is no exception to the rule.

Live Stream Pros:

Very Engaging: when marketing on social media, engaging your audience is very important. Well, Live Stream allows you to engage with your audience in a way that recorded videos cannot.
Longer Viewing Sessions: when your audience is watching your recorded video, they can easily pause it and come back to it. Sometimes it might be a week before they do. Busy life right? The downside is, if you are promoting a product it will take a week before you audience can see it. In contrast, it is not easy to pause a Live Stream and come back to it. Therefore, your audience is most likely to stay and watch the Live Stream. Plus the audience can interact with you live.
A Lot Of Streaming Options: Live Stream has taken a life on its own. A lot of social media now are making it available on their platform. Even Google+ now has a live streaming option for its users.
New Revenue Options: another positive side of going Live is, it opens you up to new customers or clients. You can go Live a do a presentation of your product or business opportunity and generate leads. You can be really creative with your Live. So company schedule the same live multiple time a day to maximize their result. Another option is to broadcast your recorded live and answer question live. You can download my Live Stream Leads PDF to learn how to do that.

Live Stream Cons:

High Speed Internet: you can not go Live on your phone in an area where you do not enough bar on your from your cell phone provider or if you do not have a strong wi-fi signals.
Accessibility: when you go Live you do not have to worry about going to studio with a enough space and setting, but there are others things you need to consider. The big one is what time of the day you need to go Live. If you go Live early in the morning, there are people on the other side of the world who are still sleeping or just waking up. You will need to find out which time zone majority of your audience live in and plan so.
Live Blabs: if you say something that you didn't mean or spill the beans on an upcoming launch or event you cannot take it back, because it is Live. Whatever mistakes you make (Like I did in my Live Stream above) is Live you cannot edit them.

What are you take on this vlog? Feel free to share it with me in the comment session below.